Toyota Looks to Launch ‘TMG’ Performance Sub-Brand
For years I have said Toyota and Lexus needed some type of excitement injected into their brands especially after the demise of the Supra, Celica and MR2. Sure, they have the new Lexus LFA, ISF and even then Scion FR-S. But let’s all be honest, those vehicles do not quite quench the thirst of enthusiasts who look for that premium performance brand such as with the likings of BMW’s M or Mercedes-Benz’ AMG vehicles. Not to mention, how many of your friends own a Lexus LFA?
TMG, named after Toy…
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