The Simplot Saga: How America’s French Fry King Made Billions More in Semiconductors (Fortune, 1995)

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Editor’s note: Every Sunday, Fortune publishes a favorite story from our magazine archives. This week, we look back at the wild and wooly tale of billionaire J.R. Simplot and the Idaho chip manufacturer he backed, Micron Technology. Micron’s CEO Steve Appleton died when a small plane he was piloting crashed earlier this month in Boise. Fortune Managing Editor Andy Serwer wrote the piece in late 1995 and he remembers that Appleton, then 35, seemed to have a need for speed. A picture in the article shows A…

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